Category: Books > Business & Investing > Marketing & Sales > Consumer Behavior

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Affluenza: The All-Consuming Epidemic (Bk Currents) (9781576753576): John de Graaf, David Wann, Thomas H Naylor, David Horsey, Vicki Robin: Books

Commodity Activism: Cultural Resistance in Neoliberal Times (Critical Cultural Communication) (9780814764015): Roopali Mukherjee, Sarah Banet-Weiser: Books

Consumerology: The Market Research Myth, the Truth About Consumers, and the Psychology of Shopping (9781857885507): Philip Graves: Books

Fascinate: Your 7 Triggers to Persuasion and Captivation (9780061714702): Sally Hogshead: Books

Gen BuY: How Tweens, Teens and Twenty-Somethings Are Revolutionizing Retail (9780470400913): Kit Yarrow, Jayne O"Donnell: Books

Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology (9780230116450): Bernd Schmitt, Glenn Van Zutphen: Books

How to Shop for Free: Shopping Secrets for Smart Women Who Love to Get Something for Nothing (9780738214566): Kathy Spencer, Samantha Rose: Books

Influence: The Psychology of Persuasion (Collins Business Essentials) (9780061241895): Robert B. Cialdini: Books

Law For Dummies (9780764558306): John Ventura: Books

Longing and Belonging: Parents, Children, and Consumer Culture (9780520258440): Allison J. Pugh: Books

Manufactured Homes: The Buyer"s Guide (Home Resources Series) (9781892495426): Steven Taylor: Books

CB4 (with Marketing CourseMate with eBook and Career Transitions Printed Access Card) (9781111821777): Barry J. Babin, Eric Harris: Books

Moderating to the Max: A Full-tilt Guide to Creative, Insightful Focus Groups and Depth Interviews (9780983043621): Jean Bystedt, Siri Lynn, Deborah Potts, PhD, Gregg Fraley: Books

People Buy You: The Real Secret to what Matters Most in Business (9780470599112): Jeb Blount: Books

Pick Another Checkout Lane, Honey: Learn Coupon Strategies to Save $1000s at the Grocery Store (9780615525174): Joanie Demer, Heather Wheeler: Books

Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions (9780061353246): Dan Ariely: Books

Purchasing Power: Black Kids and American Consumer Culture (9780816635115): Elizabeth Chin: Books

Scammed: How to Save Your Money and Find Better Service in a World of Schemes, Swindles, and Shady Deals (9781118108000): Christopher Elliott: Books

Shiny Objects: Why We Spend Money We Don"t Have in Search of Happiness We Can"t Buy (9780062093608): James A. Roberts: Books

Stumbling on Happiness (9781400077427): Daniel Gilbert: Books

The Buying Brain: Secrets for Selling to the Subconscious Mind (9780470601778): A.K. Pradeep: Books

The Complete Tightwad Gazette (9780375752254): Amy Dacyczyn: Books

The Consuming Instinct: What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature (9781616144296): Gad Saad: Books

The New Frugality: How to Consume Less, Save More, and Live Better: Chris Farrell: Books

The Overspent American: Why We Want What We Don"t Need (9780060977580): Juliet B. Schor: Books

The Undercover Economist: Exposing Why the Rich Are Rich, the Poor Are Poor--and Why You Can Never Buy a Decent Used Car! (9780195189773): Tim Harford: Books

Why She Buys: The New Strategy for Reaching the World"s Most Powerful Consumers (9780307450395): Bridget Brennan: Books

Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond (9781416595243): Paco Underhill: Books